Cleaning Brand: A Visual Sparkle
A professional brand identity and website design for MSquare Cleaning Services, a premier cleaning company in Australia. The project involved creating a fresh, trustworthy visual identity and a user-friendly digital platform to showcase their wide range of services—from residential and window cleaning to commercial office maintenance.
Brand & Web Designer
2024
Figma, Illustrator, Next.js, Tailwind CSS
Project Gallery
2 Images
The Challenge
MSquare needed to establish a strong digital presence in a highly competitive market. The challenge was to communicate their core values—reliability, meticulous quality, and an eco-friendly approach—while streamlining the booking process for diverse services like End of Lease, Oven, and Builders cleaning.
The Solution
We designed a cohesive brand identity and a responsive website that emphasizes trust and clarity. The site features a detailed service catalog, an intuitive 'Get a Quote' flow to capture leads effectively, and transparent information to build confidence. Visually, we utilized a clean color palette and consistent typography to reflect their commitment to spotless results and professional reliability.
Streamlined
Booking/Quote System
Integrated
7+ Service Categories
Enhanced
Brand Trust & Visibility
Mobile-Optimized
User Experience
